Director of Marketing
Anything with avocados
FAVORITE TV SHOW
Reads 60+ books in a year
Oakley – Jack Rat Terrier
Drive an F1 racecar
Being one of the first employees hired gave me the chance to prove myself in an energetic, innovative startup environment. It’s extremely rewarding to see how my work has directly helped our impressive growth.
Role at PCMI
Laura Scahill directs and manages our marketing strategy at PCMI, making her responsible for developing approaches to strengthen our market presence and maximize revenue. Her focus is working with internal teams, customers, partners, and vendors to develop campaigns and branding techniques that promote our new and existing PCRS software capabilities.
She began her journey with PCMI in 2014 as one of the first employees in the Chicago office, putting her in a rare position to pioneer the Marketing, HR, and Administration departments. Laura has since been able to solely focus on marketing efforts as PCMI has grown in size over the years. She has also become a familiar face in the industry as she has attended more than 30 conferences alongside President & CEO – Mark Nagelvoort, and enjoys networking with the leaders of F&I.
Laura attended Northern Illinois University where she graduated with a Bachelor of Science in Marketing from the College of Business.
Laura naturally takes charge, speaks up, and makes sure others are heard. Her CliftonStrengths leadership style is influencing.