Director of Marketing
BORN
Chicago, IL
FAVORITE HOBBY
Chasing around my son
FAVORITE FOOD
Anything with avocados
FAVORITE TV SHOW
Dexter
HIDDEN TALENT
Reads 75+ books a year
PET
Oakley – Jack Rat Terrier
FAVORITE BAND
Nirvana
BUCKET LIST
Attend a F1 Monaco Grand Prix
It’s been a true honor to contribute to shaping our brand’s evolution since its inception, propelling us to the forefront of the market.
Role at PCMI
Laura leads strategic planning and execution across all marketing activities at PCMI, closely collaborating with the CEO and other leaders to align strategies with overarching business objectives. Leveraging her deep expertise in marketing and consumer behavior, Laura plays a pivotal role in driving the company’s growth through impactful marketing campaigns and initiatives, ensuring strong market presence and customer engagement.
Career
As one of PCMI’s pioneering employees since 2014, Laura has been integral in establishing and expanding the company’s market presence from her start as Marketing Manager. Her early contributions were instrumental in driving initial growth and advancing her to the role of Marketing Director. With over a decade of experience, including a background in business development at a recruiting firm, Laura’s unique perspective as a founding member of PCMI continues to shape her strategic decisions. This reinforces her leadership in defining PCMI’s market positioning.
Education
Laura earned her Bachelor of Science in Marketing from the College of Business at Northern Illinois University.
Certifications
Top Strengths
Laura naturally takes charge, speaks up, and makes sure others are heard. Her CliftonStrengths leadership style is influencing.